SOCIAL MEDIA MARKETINGEveryone is doing it, but few are getting it right. Social media is incredibly powerful if used correctly because it can either build or break brands – very quickly. There is no shortage of tools out there but understanding how to put them to good use is what will make the time you spend tweeting and posting worth your while. Although the tools are free it takes people to use them - and they don't come free so you'll want to maximise your investment to achieve a good ROI. social media SERVICES OFFERedSocial media strategy | Set up and customisation of pages | Write content strategy & monthly posts | Upload posts and monitor | Reputation management | Develop, implement & manage campaigns | PPC advertising | Create video content for YouTube | |||
KNOW WHY YOU'RE THERE
This is the part that many brands get wrong. A brand needs a social purpose in order for people to want to hear from them regularly, share with their friends and engage with what you're doing. What you do on Facebook or Twitter has to be authentic so a good place to start is to look at your brand's core values and find ways of communicating them. If your brand had a voice and personality what would it say socially? We will work with your to develop a content strategy that will ensure whatever you're sharing is what people expect when they decide to follow you. |
CREATE USER ENGAGEMENT
The point of social media is to invite conversation and give fans something to do that they'll want to share with their friends. If planned ahead this doesn't have to be a daunting task. Once the strategy is in place we can manage most of the content for you and then preschedule it ensuring a constant flow. It's critical that a nominated person in your organisation interacts with fans regularly and has the authority to speak on behalf of the company - so choose carefully. We can provide training to help them get started and help you manage your online reputation. |
GETTING STARTEDIf you don't already have a Facebook page or Twitter profile set up we offer various packages that will get you started. We'll help you with the strategy, create the page, design a great looking profile picture and make sure all the correct privacy settings are in place.
OTHER LINKS you MIGHT LIKEREASONS TO HAVE A BLOgIMPROVing TRAFFIC TO YOUR WEBSITegetting the most out of your websiteour top SEO tips
| |




